Conversational Marketing with WhatsApp: Building Real-Time Relationships
WhatsApp’s meteoric rise in popularity has revolutionised not just personal but also business communication. With over 2 billion active users globally, this platform has become a gold mine for customer engagement, one that can be best tapped by working with a WhatsApp Business Partner. Doing so unlocks access to the WhatsApp Business API—a gateway that allows brands to connect and interact with their audiences in a more direct, instantaneous, and highly personalised way. Read More